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VP Culture Transformation Program


Build your culture using the VP Cultural Blueprint.
People thriving starts now.

Watch this video to learn how our research builds culture on the one thing that motivates all people.


The VP Culture Training System

Workshops led by our instructors will train your leaders to use our curriculum to build your culture. Leaders will use our workbooks and video curriculum to continue long term training. 

  • Focused on valuing people, the one thing that motivates all people. 

  • A system, not just a pep-talk

  • A curriculum that your leaders use with their team is workbook based

  • Leaders develop individuals and teams

  • Teams hone their microculture

  • Everyone develops a deep cultural reality

  • Long-lasting due to on-going curriculum, lasts years

  • Step-by-step instructions no one gets lost

  • Video instructions available online

  • Training that fits with your schedule


The VP Culture System is Different.

  • Focused on Ultimate Why motivation.

  • One goal for your culture, not 21 points or 12 key factors or 53 tips. 

  • Bottom-up approach empowers front-line leaders

  • Curriculum provides multi-month multi-year cultural development

  • Based on the latest scientific research

  • Works with all levels of Leadership

  • People-focused, not material goal focused

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VP Culture


Culture Training Program

  • 4 core workshops 

  • Access to the self directed ongoing curriculum


The 4 Workshops are: 

The VP Culture Program Inspiration
Relational science is the key to amazing leadership and culture. Discover how to best relate and connect, delivering the increased leadership results and employee engagement.  Begin learning leading so well it becomes an art that moves and inspires your teams. 

Values Science

Discover the one singular unifying value of all humanity, we call this the Ultimate Why. Discover how personal values relate to that value and your work. Learn how values shape and direct our lives and unify teams. Learn to lead others to these deepest values rather than just temporal goals. 

Personality Science

Discover the very building blocks of the human psyche, how to build on strengths and maximize the diversity of personalities. Personality science  helps us to know and lead teams on a deeper level.  This workshop will forever change how you understand people. 

Emotional Science

Discover how emotion is the fuel of all human behavior. How we can know and direct our own emotional lives and create healthy emotional landscapes for teams and cultures. Emotional skills are the most important and most neglected of all leadership skill. It is critical for developing dynamic leaders, teams and cultures. 

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Interactive and Memorable

We use an interactive style that gets you moving, and interacting with the materials. Full of exercises that help you discover and remember each point. 

This was unbelievable. The presentation was great and the message was even better. This was, by far, the best presentation for business success I have seen.

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Options for Implementation

  • Introduction Keynote

  • Half-Day Training

  • One-Day Training

  • Year-Long Engagements

  • Online Training Tools

  • In-person and virtual training available. 


The ROI of the
VP Culture

Lasting Change Leading Constant Improvement
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  • Employee Engagement leads to 21% higher production and 22% higher profits, according to Gallup Research. 

  • According to an MIT Sloan article "High-Purpose Cultures see substantially more significant results. They had an average of 11.5% on stock returns annually over 17 years, compared with an overall market average of 6.4%. They also had employee turnover rates approximately 50% lower than competitors in their own industries. With average turnover costs estimated at 90% to 200% of the exiting employee’s base salary, these lower rates result in significant cost savings as well as knowledge retention within the organization."  

Getting Started

VP Culture System

1. Preliminary conversation about your needs.

2. Discussion and evaluation of your current situation

3. Customize your approach with our system, in-person and virtual training available. 

4. Implement culture training

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